Directions have turned up red to max intensity to achieve a neon finish that will leave hair glowing brighter than you ever imagined.
 
For ultimate vibrancy, Neon Red works best with bleached hair and light blonde natural shades, or for adding a red tinge to darker shades.
 
The entire Directions hair colour collection contains a conditioning formula that makes colour glow bright while keeping hair naturally soft and shiny.
 
Each tub contains 88ml semi-permanent hair colour and has a 49mm tub opening for easy application with a tint brush. All products are 100% vegan friendly and cruelty-free.