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As iconic as it looks, this strong, deep pink will leave a lasting-impression on anyone who sees it, wears it and can’t live without it.

 

For the most vivid results, we recommend applying to bleached hair. Soft, silky hair never goes out of style. That’s why all Directions colours contain a conditioning formula that nourishes hair from first application.

 

  • Each tub contains 100ml semi-permanent hair colour

  • 100% vegan friendly and cruelty-free

  • All Directions colours are inter-mixable to create a new shade

La Riche Directions - Cerise

£4.50Price
Only 4 left in stock
  • Aqua (Pure), Cetearyl Alcohol, Distearoylethyl Hydroxyethylmonium Methosulfate (and) Cetearyl Alcohol, Ceteareth-20, Citric Acid, Propylene Glycol, Methylparaben, Formic Acid, Basic Violet 16, Basic Violet 2, HC Yellow No.4, Basic Red 51.

    • Do NOT dye eyelashes or eyebrows.
    • If product comes in contact with the eyes, rinse immediately with clean water.
    • Colours can sometimes stain certain surfaces & materials - use with care.
    • Directions doesn’t have a specific longevity on the hair.
    • Do not mix Directions with Peroxide.
    • To achieve lighter shades than your current colour we recommend to seek professional advice.
    • Shades may vary at manufacturer’s discretion.
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